Facebook Retargeting – It Works!
Facebook Retargeting. The thing about it is that it works. Time and time again, if you follow a regulated system you will find that it works. And what does that mean? That means that you can invest in your advertising costs and get a return on investment often a significant return, and that this ROI is predictable and regularly recurring. Isn’t that every business persons dream?
OK, so what exactly is Facebook Retargeting anyway? Have you noticed how, when you search for a product on Amazon or Ebay, its like that little sucker follows you around the entire internet popping up, letting you know he’s still around.
Even on your cell phone or moble browser… even in the apps that you use, the advertising has that
product pop up again and again – it’s kinda creepy, but as we all know, it is amazingly effective.
That is a result of Facebook Retargeting!
Not only does it keep the product in front of mind for all those who are considering buying your product. It also gives your ideal audience appearance that your company is covering the entire internet. In terms of branding, this extends massive credibility to your Brand.
This is why marketing people like myself personally love Remarketing! We’ve been trialing and testing it over the last 6 months and not only has it helped sales, but also it gives us a much better understanding of the flow of our customers. This in turn adds to the process and continues to improve our conversion rates.
From testing, it is possible to claim that Facebook retargeting ads have a 10x higher click-through rate than display ads. 70 % of retargeting visitors prove to be more likely to complete a conversion compared to non-retargeted visitors.
Of course, this gives small to medium sized business people like ourselves an enormous opportunity to reach people who not only have indicated a need, but also have already indicated a direct interest in our specific, branded products and services!
So having said all that .. Facebook retageting … pretty cool huh?
Well there’s more! What if, not only can use Facebook retargeting to reach people who’ve indicated interest in your specific, branded products and services, but also you can choose if you either want to do it all yourself, (and we can train you on how to do all of this), or you can take up our complete done for you package, put your feet up and watch the results roll in! You choose!
via Facebook Retargeting
by Admin
Video marketing is becoming the next big thing for internet marketers. The power of video is undeniable. People are done with reading long tomes in order to get small amounts of information. People want easily digestible, sharp, smart, digestible content full of useable facts … and like Jim Morrisson from The Doors said, ‘We want the world, and we want it NOW!’
